Cameron Herold on waiting too long to get help with his community online:
I think if I’d known about the creator community now— if I’d known about it back in 2007, my brand would’ve been 100 times bigger than it is today, because I would’ve actually paid some people to be behind the scenes helping me.
So, I’ll give you an interesting nugget that not almost anybody knows. Lewis Howes, who I’ve known since 2007 (the year that I left 1800gotjunk) — he did not build his brand. There was a guy behind the scenes, almost like the Wizard of Oz behind the curtain, whose name was Sean Malarkey.
And, Sean ran the entire business of the Lewis Howes LinkedIn program for about six or seven years, from 2007 ’til about 2013. During that time, that’s what really got Lewis to be really well-known, and then, he was able to continue to grow off of his brand being there.
But, it was someone else— he didn’t have the skills to build his brand. Someone did it for him.
I really missed that opportunity. I think I understood the value of being on social media, the value of sharing th— but I didn’t pay someone to:
- help me build my brand properly
- help me gather all the email addresses and monetize them
- help me grow my list properly.
I didn’t know how to leverage that, and I thought I was— but, I was more of, like, the street kid hustler, and I think my ego got in the way. I think the fact that I was smart in so many areas of business, I didn’t realize that I was dumb in some others, and I should’ve leveraged that help. Right? I should’ve leveraged it.
Nothing further to add, Your Honor!
— Tang
Cameron Herold’s owned platforms include: COOAlliance, Second in Command podcast, and CameronHerold.com.
Nathan Barry’s owned platforms include: ConvertKit and NathanBarry.com.
