Taylor Bell on adding creator income sources:
Okay, final section: My plans to diversify for the future. Because, if we look at my pie right now, that is, basically, two slices.
Three— four— whatever, if you count this investment change which, once again, is unrealized. And affiliate revenue is just, like, not a big one for me. But, that’s okay.
But, from my own business perspective, this is just far too concentrated for my liking, and I am very excited to diversify more over the next year now that this is my full-time job.
So, what are the other streams that I’m hoping to add?
Well, I have four in mind that I want to add this year, and I will tell you two of them.
The first one (you may have guessed it) is merch.
So, merch (merchandise) is a very popular income stream that many, many creators will do at some point in their lifespan as a creator.
I haven’t done it, yet, up until this point just because I’ve had two demanding jobs for the last few years. So it was just kind of always falling on the back burner and I’ve just stuck to my bread and butter of making videos.
But this is the year of Taylor Bell Unleashed, so, I’m very excited to put merch out. Stay tuned, and follow me on Instagram, because I’m definitely gonna be asking my followers what kind of merch they actually want.
So, yeah. Follow me over there to have a say.
And, second revenue stream that I definitely want to add sooner than later, here, is contracted consulting.
So, yes, I left traditional management consulting, but still always will have consulting in my life in some capacity.
Specifically my plan is to do consulting calls for businesses that want to quickly get up to speed on topics surrounding the creator economy.
And that might sound so specific and niche but, believe me, I even saw this at BCG. A lot of projects are starting to have an influencer marketing component to it, or— yeah.
Anyway, it’s a growing industry, so it’s really not a surprise. I’ll keep you updated on this income stream in the future. I’m super excited for it.
It will keep me sharp. Plus I have, you know, a background in consulting so that definitely is some helpful context.
Your product offers don’t have to be complicated. A good start can be as simple as merch.
The smartest creators are adding more slices — specifically, owned categories — to their revenue pies.
Merch. Expertise. Digital products. (Three of the best.)
— Tang
Taylor Bell’s owned platform is TayKBell.com.
