Rajiv Surendra’s new online shop launch is a masterpiece you’d better have a look at:
I receive many requests from people asking if they can purchase these things. Now— well, on Sunday, December 1st, you will be able to purchase some of these things, if you live in the states.
I am debuting an online shop — RajivSurendra.com — and I’m so excited about this because, previously, there just wasn’t a convenient way of administering the sale of things like candles and soap.
I also really didn’t have enough to sell. So, I’ve been— I’ve been really making candles and soap for the last 10 years purely for my own consumption.
This is something that I’ve been doing because I— I enjoy using these things. It— the soap really is my favorite soap. The candles are sentimental to me.
The beeswax for the candles— a nice big block, look at this — comes from New York state, or New York City, and uh, I don’t really think about selling this stuff.
But, from seeing how many people out there would— how many people want a piece of me — you want a piece of me? You want a piece of me? Now you got a piece of me. You can have a piece of me.
That is how it feels. This stuff really is a piece of me.
— end of vid clip: @ minute 2:14
For any newer creators worried about coming off tacky and salesy to your audience, it doesn’t get any more tasteful than the way Rajiv addresses his viewers.
He educates, shares stories, and makes sure his audience feels like they’re along for the journey.
Be completely yourself, intentional, and obsessed with quality, and your audience will break the doors down. Rajiv’s entire shop sold out in seconds, this past Sunday.
— Tang
Rajiv Surendra’s owned platform is: RajivSurendra.com